I've recently started doing weddings and events.
I'd say..
1) ideally get a recommendation
2) when you meet the photogapher ask to see previous events that they've done, and look at their display albums too
3) see whether you 'click' with them, as that's important for the day. you want someone with enough authority/confidence to organise your guests for group photos, but someone personable enough not to annoy your guests either!
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