As has been said already, it depends on the purpose of the photography. I use a lot of my images as a sort of visual diary, so when out with the family, there are a lot of 'memory' shots. When I'm out on a 'photography' trip, I may shoot 100-150 frames, including bracketing, over a week, and have 20-30 keepers. Of these I would probably print 10. (This does depend on the subject - if I'm after birds in flight, it's probably 400 a day, with maybe 5 keepers and 1 print!)
This still seems hugely profligate compared to my film days, when 2 36-shot rolls would last me a week's holiday. When I sold my 1V body after 4 years to go digital, it had done about 200 36-shot rolls of 35mm film.
One of the best things about digital is that freedom to experiment, but I think it also breeds a scattergun approach to image-making as well ('There'll be a good one in that lot somewhere' is something I actually heard someone say - apparently in all seriousness - after they had machine-gunned the view with their canon at a Peak District viewpoint)
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