To be serious for a moment - I agree Al, but do not forget Leica - still a prestigious brand. I think many were let down by development and marketing - they were unable to keep up with the market leaders, Nikon and Canon have swopped this spot for decades - usually lead by what the journalistic pro's used for newspaper copy. Now in the digital age these people still lead the rest of us in brand choice. I have always liked Nikon for their rugged reliability and excellent lens quality - Canon make equally good cameras, but of late their marketing has been much better than Nikon's. I for one wished that Nikon made a lens like the Canon 24 mm tilt shift for years - now they do.
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