They've put macro on zoom lenses since the early 1980s to my knowledge. I had a Tameron 70-210 lens bought in about 1982 with that on it. With digital I think the simplest way to reconcile the issue is to ask whether the full frame, uncropped, area of the subject is 36x24 mm or less. Otherwise you can pretty much say that almost none of the images in the macro gallery are macro.
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